Our/London, Changing The Way We Drink Vodka
Our/London is a micro-distillery under the direction of Neil Chivers and Clive Watson in London; Hackney and it is rethinking the way vodka is made and shared. Scroll down to see what I found when I had a tour last week.
Our/Vodka (a Pernod Ricard Company) is a global vodka made in different cities all over the world. Firstly launched in Berlin, then Detroit, Amsterdam and now London with each city giving its name and unique character to the vodka.
I visited the Our/London micro-distillery tucked neatly under the train arches in Hackney on Spurstowe Road. You’ll realize it’s an absolute hidden gem once you get in there and see what they’re making. Pure liquid heaven (if you ask me) but it’s not all about the taste. The way they’re making and distributing it will change the way that vodka is consumed.
The distillery tour was fascinating and I learned lots about how the vodka is made from start to bottled. It’s pretty much made by human hand and the precision that goes into it is entirely reflected in the elegantly smooth and perfectly fruited taste. After the tour I tried the recently bottled vodka straight and it was smooth as hell, then as part of a cocktail with lemon, which I couldn’t put down. I’m now looking forward to mixing it with friends and trying out new recipes. (I’ll show you this in a summer post!)
Making Vodka Trendy Again
Once thought of a huge bottled drink you’d bring to a dinner party, only if the host were a raging alcoholic is now one that arrives in a 350ml minimal designed bottle that very much looks as though it’s been hand-made and extremely well crafted. Thanks to Our/London, this is something I can’t wait to gift.
Don’t think of this product as a craft vodka, I know they’re based in Hackney, but this idea is way too hipster. Ahem, this is a premium artisan beverage.
Where to Buy
Our/London Vodka is stocked in lots of sexy restaurants and bars and at Borough Wines, EatFirst, Farmdrop, Finks Salt & Sweet, Gerrys, Harvey Nichols, The Whiskey Exchange, 31Dover & The Conran Shop. You get the vibe.
Buy it because
- It’s so well made
- It’s made in the best city in the world
- The taste will blow your mind
- Our/London makes the perfect drink gift
- You’ll have fun mixing it with things
- It looks pretty too